JUICY COUTURE

Often referred to as a cult following because of its appeal to daughters, mothers, and grandmothers alike, Juicy Couture was launched in 1996 by Pamela Skaist-Levy and Gela Taylor. They started a Juicyjeansline in 1999 and the company was purchased byLiz Claibornein 2003 for $47 million. In 2006, it was a $300 millionbrand.

See alsoLifestyle-dressing.