Historical Dictionary of the fashion industry

CARNABY STREET LOOK

Together with Kings Road, the boutiques of the 1970s in the Chelsea area of London exemplified the Youth Revolution. After World War II, the British youth, with a large share of disposable income, indulged in fashion and music. The Carnaby Look, championed by designers such asMary Quant, celebrated theminiskirt, the ancient tunic without leggings, high boots, poor-boy sweaters, and shoulder bags. It began in Quant's firstboutiqueshop, Bazaar, and the look showcased young women with boyish figures as opposed to the traditional female hourglass shape. America and the world were ready for this radical twist and the British waifTwiggyspearheaded the ideal fashion body of the day into thin, flat, and shapeless.
See alsoMod look.